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Reviewing AI Visibility Citations

Updated this week

πŸ“˜ This article explains the Citations section of the AI Visibility dashboard, part of Botify's Analytics Suite, available as an option with all Botify plans.

Overview

The Citations section of the AI Visibility dashboard shows the websites with citations in AI responses during the selected period. Citations show which domains/URLs AI answers link to, while Mentions show where brands are only named in AI answers.

The Citations section includes the following metrics:

  • Domain or URL: Based on the current selection, the domain or URL that referred to the sites during the selected period.

  • Total citations: The number of references to the sites in AI answers during the selected period, and the percentage of change compared to the previous period.

  • Citation rate: The percentage of references to the sites of all AI responses during the selected period.

  • Number of citations by AI bot: The number of references to the sites in AI responses by individual bots during the selected period.

Customizing the Citation report

In addition to the global AI Visibility report filters, you can customize the report display in the following ways:

  • Domain vs. URL: Choose to view citations by the domain that referred to the sites or the specific URLs.

  • Search: Search for a specific domain or URL to filter the report.

  • Columns: Expand the columns list to add or remove columns from the report.

  • Sort order: Click the arrow next to a column heading to toggle ascending and descending order.

Viewing citation details

In the Domains view, click into a metric in any row to view citation details, including the URLs by domain and the prompt answers that cited the websites.

To view the URL where the sites was cited, select the URLs view, then click a URL:

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