📘 This article provides an overview of LogAnalzyer, part of Botify's Analytics Suite, available with all Botify plans.
Overview
LogAnalyzer provides a dashboard that is refreshed daily, showing search engine crawl activity on your website and organic visit data from your server logs, indicating where users were referred to your site by an organic search result. Since web server log files contain every server request and response, including bot activity and user visits, they provide the most accurate view of your site activity, unlike analytics tools that rely on executing tracking code with each visit. These reports allow for daily monitoring of search engine crawls and comparisons to organic visits, providing valuable insights to avoid wasting resources on pages that are not crawled.
Key Features
Monitoring your data in LogAnalyzer has endless benefits, including:
Evaluate Segmentation Performance
With LogAnalyzer, you can group product pages through segmentation and see when these pages have been crawled. If you were to launch new pages in a segment, you could quickly identify when Google discovers this strategic content and then evaluate these crawled pages against the resulting visits. Identifying when the new pages generate organic visits is crucial to ensure the content’s ROI.
Monitor Site Migrations
LogAnalyzer can help you evaluate how search engines adjust to a site migration (e.g., moving domains or a redesign) so you can monitor progress and catch any issues before they start to hurt your traffic. Prepare for your migration with Botify by crawling the original site version in a development environment to ensure Google is not crawling it before you go live with your migration. After the migration is live, use LogAnalyzer to monitor and identify links and errors.
Eliminate Wasted Resources
Use LogAnalyzer to identify problematic pages or sections that cause search engines to waste resources by crawling low-value and invalid URLs or resources that are not required for page rendering.
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